Off-Page SEO & Links

Guest Post

Quick Definition

A guest post is an article you write for another publisher's site, usually including a link back to your own site.

In context

Quality guest posting on relevant industry blogs still works in 2026. Avoid mass guest post networks and any site that accepts every pitch — these are detected as link schemes. Pursue publications with real audiences, editorial standards, and topical relevance.

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Related terms

Co-Citation

Co-citation occurs when two sites are mentioned in the same article without linking to each other, signalling topical association to search engines.

Resource Page

A resource page is a curated list of useful links on a specific topic, often hosted by industry associations, universities, or authoritative blogs.

Domain Rating (DR)

Domain Rating is Ahrefs's 0–100 metric for domain backlink strength on a logarithmic scale.

Link Reclamation

Link reclamation finds existing brand mentions or broken backlinks and converts them into proper, working links.

URL Rating (UR)

URL Rating is Ahrefs's per-page version of Domain Rating — a 0–100 score for individual page backlink strength.

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