On-Page SEO

Article Schema

Quick Definition

Article schema marks up news, blog, and editorial content, providing publication date, author, and other metadata to search engines.

In context

Article schema is essential for blog content. Use the more specific NewsArticle subtype for news content and BlogPosting for blog posts. Combined with Author schema, it strengthens E-E-A-T signals.

Have a question this didn't answer?

Book a free 60-minute strategy call. We'll explain how this concept applies to your specific situation.

Book a Free Call Browse 50+ Detailed Answers

Related terms

Favicon

A favicon is the small icon that appears in browser tabs and is now also displayed next to URLs in mobile search results.

Primary Keyword

The primary keyword is the single most important search query a page targets, typically reflected in the title, H1, and URL.

Breadcrumb Navigation

Breadcrumb navigation is a secondary navigation trail showing the user's location within the site hierarchy.

SpeakableSpecification

SpeakableSpecification is a schema.org property that indicates which sections of a page are most appropriate for voice-assistant text-to-speech delivery.

Robots Meta Tag

The robots meta tag (<meta name='robots' content='...'>) gives per-page instructions to search engines: noindex, nofollow, noarchive, and others.

Long-Tail Keyword

A long-tail keyword is a specific multi-word search query with lower search volume but higher intent and lower competition.

Back to all terms