General SEO

On-Page SEO

Quick Definition

On-page SEO covers optimization done on the page itself — content, headings, meta tags, internal links, schema, and image optimization.

In context

On-page SEO is fully within your control. Unlike off-page SEO (which depends on external links) or technical SEO (which depends on engineering), on-page work can be done by anyone willing to follow best practices and study top-ranking competitors.

Have a question this didn't answer?

Book a free 60-minute strategy call. We'll explain how this concept applies to your specific situation.

Book a Free Call Browse 50+ Detailed Answers

Related terms

SEO (Search Engine Optimization)

SEO is the practice of improving a website's visibility in unpaid search engine results through technical, content, and authority work.

Rich Result

A rich result is any non-standard SERP listing enhanced by structured data — review stars, FAQ accordions, recipe cards, event listings, product cards.

Google Spam Policies

Google's spam policies are the published guidelines defining what Google considers spam — cloaking, link schemes, hacked content, hidden text, scaled content abuse, expired-domain abuse, and others — with manual actions and algorithmic demotions for violations.

Technical SEO

Technical SEO covers everything that affects how search engines crawl, render, and index a site — Core Web Vitals, schema, sitemaps, mobile usability, JavaScript rendering.

Local SEO

Local SEO targets searchers in a specific geographic area, focusing on the Google Map Pack, Google Business Profile, and location-specific landing pages.

Domain Authority (DA)

Domain Authority is a 0–100 score by Moz that estimates how likely a domain is to rank in search results, based on backlink profile.

Back to all terms