AI & AEO

MCP (Model Context Protocol)

Quick Definition

MCP is an open protocol introduced by Anthropic in late 2024 for connecting AI assistants to external data sources and tools in a standardized way.

In context

MCP is becoming the de-facto standard for how AI agents pull live data from your systems. Sites and SaaS products that expose MCP servers can be queried directly by ChatGPT, Claude, and other agents without needing to be re-crawled. Early MCP adoption is an emerging AEO surface.

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