On-Page SEO

Faceted Navigation

Quick Definition

Faceted navigation is the filtering UI on ecommerce sites that lets users narrow results by attributes (size, colour, price, brand).

In context

Faceted navigation creates massive crawl waste through URL parameter combinations. Block low-value facet URLs in robots.txt or use noindex; canonicalize meaningful facets to the parent category page.

Have a question this didn't answer?

Book a free 60-minute strategy call. We'll explain how this concept applies to your specific situation.

Book a Free Call Browse 50+ Detailed Answers

Related terms

Open Graph Tags

Open Graph tags are meta tags (og:title, og:description, og:image) that control how a page appears when shared on social platforms like Facebook and LinkedIn.

H2 Tag

H2 tags are second-level headings used to structure the major sections of a page.

Robots Meta Tag

The robots meta tag (<meta name='robots' content='...'>) gives per-page instructions to search engines: noindex, nofollow, noarchive, and others.

Favicon

A favicon is the small icon that appears in browser tabs and is now also displayed next to URLs in mobile search results.

Character Encoding

Character encoding tells the browser which character set to use when rendering text. UTF-8 is the universal modern standard.

Viewport Meta Tag

The viewport meta tag tells mobile browsers how to scale and lay out a page, essential for responsive design.

Back to all terms