AI & AEO

Chain-of-Thought Search

Quick Definition

Chain-of-thought search refers to AI engines that decompose a query into a visible reasoning chain, retrieving and citing sources at each reasoning step.

In context

Perplexity Pro and ChatGPT's o-series models surface their reasoning chain to users. Each reasoning step pulls citations independently, meaning a single answer can cite 10–30 sources. Sites cited at multiple reasoning steps gain disproportionate trust and authority signal.

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