Free SEO/PPC tool

CTR Calculator

Click-through rate (CTR) = clicks ÷ impressions × 100. Enter your numbers and compare against SERP position benchmarks.

Click-through rate

3.36%

Roughly equivalent to ranking in position 8 on Google

Organic SERP CTR benchmarks
#1
27.6%
#2
15.8%
#3
11%
#4
8.4%
#5
6.3%
#6
4.9%
#7
3.9%
#8
3.3%
#9
2.7%
#10
2.4%

Source: aggregated industry studies (2024–2025). Brand queries typically have higher CTR than generic queries.