Free CRO tool

Conversion Rate Calculator

Conversion rate = (conversions ÷ visitors) × 100. Add average order value to see total revenue and revenue per visitor.

Conversion Rate

2.27%

Total Revenue

$75,600

Revenue / Visitor

$4.09

Conversion rate benchmarks
  • Ecommerce average: 2.5–3.0% across all industries
  • B2B SaaS landing pages: 5–7% for free trial signups
  • Lead generation forms: 8–10% on mid-funnel pages
  • Local services (call/form): 8–12% on city-targeted landing pages
  • Top-quartile performance: 2–3× the median for any vertical