Web Design & UX

Mobile-First Design

Quick Definition

Mobile-first design starts with the mobile layout and progressively enhances for larger screens, rather than designing desktop and shrinking down.

In context

Forces simpler information hierarchy and faster performance. The mobile constraint produces better products even for users who later visit on desktop.

Have a question this didn't answer?

Book a free 60-minute strategy call. We'll explain how this concept applies to your specific situation.

Book a Free Call Browse 50+ Detailed Answers

Related terms

A/B Testing

A/B testing splits traffic between two versions of a page (or element) to determine which performs better on a defined metric.

White Space (Negative Space)

White space is the empty space around design elements — not necessarily white in colour, just unused.

ARIA (Accessible Rich Internet Applications)

ARIA is a set of HTML attributes that improve accessibility for dynamic content and complex UI components, especially for screen reader users.

Prototype

A prototype is an interactive simulation of a product that shows transitions, interactions, and user flow without being fully built.

Above the Fold

Above the fold is the content visible without scrolling when a page loads, named after the front page of a folded newspaper.

Design System

A design system is a comprehensive set of design standards, components, patterns, and guidelines that govern a brand's digital products.

Back to all terms